Life of Jake ("we", "us", or "our") respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains what information we collect, how we use it, and your rights when you visit lifeofjake.com.

1. Information We Collect

We may collect the following information:

Information you provide directly

• First name

• Email address

This is collected when you voluntarily subscribe to the newsletter.

Information collected automatically
When you visit the site, certain information may be collected automatically, including:

• IP address

• browser type

• device information

• pages visited

• time spent on pages

• clicks and interactions

• referral sources

This helps us understand how people use the site and improve the experience.

2. How We Use Your Information

We use your information to:

• send newsletter updates you have subscribed to

• understand how visitors use the website

• improve site content, design, and performance

• maintain essential website functionality and security

3. Analytics & Third Party Services

We use trusted third party tools to operate and improve the website.

These may include:

Google Analytics
Used to understand website traffic and visitor behaviour.

PostHog
Used for product and behavioural analytics, such as page interactions and user journeys.

Supabase
Used for essential browser storage and site functionality where required.

Spotify
Embedded content may collect data or set cookies according to Spotify’s own policies.

YouTube
If embedded in future, YouTube may collect usage data or set cookies.

These providers may process data according to their own privacy policies.

4. Cookies

We use cookies and similar technologies to:

• keep the website functioning properly

• analyse visitor behaviour

• improve your experience

Where legally required, you will be asked for consent before non-essential cookies are used.

You can manage cookie preferences through the cookie settings banner.

5. Email Communications

If you subscribe to the newsletter, your name and email address will be used to send updates from Life of Jake.

Email delivery is managed through Resend.

You can unsubscribe at any time using the unsubscribe link included in emails.

6. Data Retention

We keep personal data only for as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law.

Newsletter subscriber information is retained until you unsubscribe or request deletion.

7. Your Rights

If you are located in the UK, Gibraltar, EEA, or other jurisdictions with privacy rights, you may have the right to:

• access your personal data

• correct inaccurate data

• request deletion

• withdraw consent

• object to certain processing

• request data portability where applicable

To make a request, email: hey@lifeofjake.com

8. International Visitors

Life of Jake may be accessed worldwide.

By using this site, you understand that your information may be processed in countries outside your own jurisdiction where our service providers operate.

9. Changes to This Policy

This Privacy Policy may be updated from time to time.

Any updates will be posted on this page with a revised effective date.

10. Contact

If you have any questions about this Privacy Policy or your data, contact:

hey@lifeofjake.com